Hi there. What up?
I’m Rose Surnow.
I love Pad See Ew, my dog, and canceling plans.
I also love copywriting and creating content. Huzzah!
I’ve been working in marketing and entertainment for over a decade.
I was recently full-time at Apple TV+ creating social media content for their slate of TV shows and movies.
I’ve also freelanced for Netflix, Hulu, HBO Max, and Disney.
Outside of film & TV, I’ve written ad campaigns for tech, lifestyle, pharma, food & bev, and sports brands.
Scroll down to peep a selection of my work.
Martha Stewart & Courtney Cox
The Ask
Write and concept a funny brand video that cross-promotes Martha Stewart’s skincare brand and Courtney Cox’s home goods line.
The Payoff
The video went viral getting over 583k views.
Promo for Apple TV+
The Ask
Write, concept, & direct a promo video to create buzz for the Apple TV+ show “Dope Thief.”
The Payoff
Upon premiering, “Dope Thief” ranked in the top 3 most watched shows on Apple TV+
Commercial for Microsoft Surface
The Ask
Write & concept a spot for Microsoft’s new “Surface” Pro laptop.
The Payoff
The video got 138k views on Youtube.
Video Podcast Trailer
The Ask
Wavelength Productions reached out asking me to write a trailer for a new video podcast for VOX. It’s called “And Mom” and it’s about pro female athletes balancing their careers with motherhood.
The Payoff
The series earned organic media buzz with features in Marie Claire, USA Today, and WGN TV.
Web Series for Participant Media
The Ask
Concept, produce & host a web series asking people important questions.
The Payoff
This episode got 117k views and 462 comments on YouTube, furthering a really important conversation about mental health.
Commercial for Nordstrom Rack
The Ask
Write a commercial script for Nordstrom Rack’s holiday campaign.
The Payoff
This commercial video racked up (pun intended) 50 million views on Youtube and the ad agency has brought me on for every Nordstrom Rack campaign since.
Web Series for Participant Media
The Ask
Concept, produce, & host a web series for Soul Pancake, the digital media wing of Participant Media.
The Payoff
The web series went viral and Soul Pancake ordered a second web series.
Promo for Apple TV+
The Ask
To create a social media video featuring Philly-based talent to promote the Apple TV+ thriller "Dope Thief."
The Payoff
Working with Gillie Da Kid, beloved Philly-based musician, influencer, and Eagle's hype-man, we were able to collab post and reach Gillie's millions of IG followers.
Independent Web Series
The Ask
Ha! No one asked me to do this. I just make this web series because it’s fun.
The Payoff
This episode got 20k views on Instagram and was shared by the head writer of 30 Rock (a huge honor for me!)
Commercial for BoomChickaPop
The Ask
Write, concept & creative direct a new spot for the “Sweet & Salty” campaign.
The Payoff
The commercial director loved my work and brought me on to write and creative direct her next spot.
Promo for Amazon Prime
The Ask
Create a holiday Youtube web series targeted to moms, to promote Amazon Prime's holiday movie "Oh What Fun."
The Payoff
Upon release, "Oh What Fun," shot up to Netflix's top ten movies of the week.